Stayson Isobe enters his fourth year as the Assistant Director for Athletics Communications at Northern Arizona University and his sixth year overall at NAU. He serves as the primary media contact for the volleyball, women's basketball and swimming & diving programs. In addition to handling the day-to-day media coverage of his primary sports, he assists the director with the coverage of all 15 intercollegiate sports at NAU and serves as the play-by-play voice for the women's basketball team for conference road games.
In his first three years in his current role, Isobe handled the publicity efforts for four conference championship teams including the swimming & diving team's Western Athletic Conference three-peat and the volleyball team's record breaking 2015 Big Sky Championship season. He also successfully promoted Rene Coggins to CoSIDA Academic All-American honors - just the second such honor in NAU women's basketball history - during the 2015-16 season and has publicized two All-Americans for their athletic achievements - Amanda Frost (women's basketball, 2013-14) and Janae Vander Ploeg (volleyball, 2015).
During the NAU Athletics Department's rebrand in the spring of 2014, Isobe played a critical role in designing visual material to promote the department's #NAU42614 social media campaign. Isobe also helped initiate the department's first Instagram account in the fall of 2013 as well as social media accounts for his three primary sports.
Prior to his promotion to Assistant Director in August 2013, he previously spent two years as a Media Relations Graduate Assistant in the NAU Sports Information Department. As a graduate assistant, Isobe served as the primary media contact for the women's soccer and men's and women's tennis teams. His promotional efforts helped the soccer team land its first two CoSIDA/Capital One All-District Selections since 2010. Isobe also started a partnership with Azkicksit.com, a website dedicated to promoting soccer within the state of Arizona, which led to expanded media coverage for the team. He also increased the media efforts for the NAU tennis teams and created the programs' first ever live scoring coverage, providing fans the opportunity to follow the teams' matches with live updates.
Isobe joined the Sports Information Department at Northern Arizona after earning his bachelor's degree in Secondary Education Mathematics with a minor in Japanese from NAU in 2011. During his undergraduate career, he worked as a sports reporter for the campus newspaper, The Lumberjack, and ascended to Assistant Sports Editor in his senior year. There, his main duties were covering the women's soccer and women's basketball teams as the primary beat reporter. His work with the women's soccer program included coverage of the program's first three Big Sky championships and two NCAA Women's College Cup appearances.
In addition to his reporting work, Isobe also appeared on The Lumberjack's weekly sports talk show, Jacked Up, where he discussed the news and activities of the Northern Arizona athletic teams.
Isobe, a native of Waipahu, Hawaii, recently earned his master's degree in Educational Leadership from NAU in May 2013.